138 Ways to Generate New, First-Time Gifts by Scott C. Stevenson

By Scott C. Stevenson

Originally released by way of Stevenson, Inc., this sensible source presents nonprofit leaders and execs with confirmed tools and methods for expanding profit from first-time gifters. It gives you step by step approaches for motivating nondonors to offer and explains how you can elevate luck via unsolicited mail, calls, phonathons, occasions, on-line giving, and more.

 Important subject matters lined include:

  • Motivating non-donors
  • Attracting first-time company donors
  • Annual giving innovations: limited gifts
  • Employee giving
  • Social media outreach
  • In-kind gifts
  • Increasing go back on unsolicited mail appeals
  • Online giving
  • Prospect research
  • Monthly and annual appeals
  • Expanding your prospect database

Please be aware that a few content material featured within the unique model of this name has been got rid of during this released model as a result of permissions issues.


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Additional info for 138 Ways to Generate New, First-Time Gifts

Sample text

The income may be considered temporarily restricted or unrestricted, depending on the terms of the endowment agreement. In addition, appreciation in the value of investments made under an endowment agreement may be permanently restricted either by the donor or as a result of applicable state law. ” Not-for-profit organizations usually refer to donations as “support” and display support amount separately from other revenues that the organizations earn. The term “support” acknowledges that contributions do not fit nicely into the true definition of a revenue, but are usually not-for-profit organizations’ principal source of resources and should be treated as revenues.

Functional reporting, as its name implies, describes the activity for which the not-for-profit organization incurred the expense. The functional classifications that must be used are 52 Basic Financial Statements of a Not-for-Profit Organization • Program expenses • Supporting service expenses, which are further classified as • Management and general expenses • Fund-raising expenses • Membership development expenses Program Expenses Program expenses relate to those program service activities that result in services (or goods) being distributed to beneficiaries, customers, or members that fulfill the basic mission of the notfor-profit organization.

117, “Financial Statements of Net-for-Profit Organizations” (FASB 117), reporting information by funds is no longer required. Fund accounting has essentially been replaced by classifications of net assets into their unrestricted, temporarily restricted, and permanently restricted categories. Some not-for-profit organizations continue to use fund accounting in their internal accounting systems and then convert this information into net asset classifications for purposes of financial reporting. Since FASB 117 does not preclude presentation of fund information (as long as its required net asset information is presented), some not-for-profit organizations still present some fund financial information in their financial statements prepared in accordance with GAAP.

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